‘Cool’ factor separates e-cigarettes from nicotine inhalers

“E-cigarettes have the potential to be important nicotine delivery products because of their high acceptance and perceived benefit,” states Michael Steinberg of the Rutgers Robert Wood Johnson Medical School.   He led a small pilot study which found that electronic cigarettes were nearly twice as effective as nicotine inhalers at helping people quit smoking.  The study appears in the Journal of General Internal Medicine.

While he does note that there is still some question as to the content and efficacy of ecigs, the fact that they are becoming widely accpeted and “cool” means the smokers are much more likely to give them a try.  Not much news here for those of us who finally found a stop-smoking aid that works, but it is still good to hear medical professionals state the obvious.

The main thing is that every single article that discusses the potential benefits of electronic cigarettes rather than misinformation regarding antifreeze and “marketed to kids” helps to balance the public discourse a little.  See the original on Parent Herald.







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